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What are the common pitfalls in Social Media Marketing?

January 12, 2012 | Heddwyn Coombs

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Social media marketing requires investment, and your strategy should reflect this. Too many companies feel that setting up a Facebook Page or Twitter profile means that they are “social”. Be careful of the common pitfalls of social media marketing: 1. Do not ignore your friends, fans or followers Customer service no longer stops at answering telephone calls and emails. Your ...

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What is social media marketing, and why should you care?

January 09, 2012 | Heddwyn Coombs

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The web is constantly evolving, and with this comes new trends and technologies. Social Media Marketing is the process of building traffic and attention through social media websites, such as Facebook and Twitter. There are literally hundreds of social media websites out there, and it’s impossible to keep up with all of these. This document highlights some of the more ...

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Why social media buttons should get the thumbs up on your e-commerce web site

January 06, 2012 | Heddwyn Coombs

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You can’t have failed to notice those ubiquitous little buttons found on many web pages exhorting you to ‘like’, ‘share’ or ‘Tweet’. These aren’t just put there for vanity or because of some need for validation – they’re actually valuable tools for selling. Search engines consider these social media signals as a good indicator of how web site users value ...

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Ecommerce Website Design

January 03, 2012 | Heddwyn Coombs

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How to make ecommerce website design work better for you A well-designed ecommerce website design from a professional web development company will help you entice customers and hit those targets. But what should you expect from your website if it is to perform in today’s e-commerce marketplace? Attention to detail – A reputable web design consultancy will have the skills ...

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Web Design Company

December 29, 2011 | Heddwyn Coombs

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Six tips for a better e-commerce website E-commerce business is booming at a fast pace. So, if you are starting up an e-commerce website, approaching a good web design company is the key to success. An e-commerce web site is the first interface between the customers and the seller, so it needs to be designed in such a way that ...

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London Web Design

December 25, 2011 | Heddwyn Coombs

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E-commerce explained E-commerce can be described as any kind of online trading – whether it’s selling products, selling services or accepting payment for bookings. Any e-commerce transaction begins at the website, is processed through integrated back office systems and is then delivered to the customer via an appropriate delivery method. The most important factor in conducting effective e-commerce is your website. A true ...

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Professional Web Developers

December 18, 2011 | Heddwyn Coombs

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Advantages of e-commerce websites? There are many benefits to setting out in e-commerce. It’s cheaper than opening a traditional shop – with no extra staff needed and no overheads. And if you already have a retail outlet, an e-commerce web site developed by professional web developers gives you a bigger shop window. No more relying on local trade – your ...

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The Top 10 essential e-commerce website features

December 15, 2011 | Heddwyn Coombs

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There’s more to professional website design than just good looks. Whilst appearance and easy navigation are important, in the e-commerce marketplace your web site must also perform well. That’s measured in sales and conversions – because ultimately, they’re what will make or break your online business. There are all sorts of techniques and features that a website design company can ...

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Vive la difference!

December 14, 2011 | Heddwyn Coombs

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How men and women take different approaches to shopping online and how your ecommerce web site design can take advantage. It’s a truism that women love shopping and men see it as only slightly more enjoyable than a trip to the dentists. But how does this behaviour translate to online shopping? And should an ecommerce website design take it into ...

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Magento developers

December 14, 2011 | Heddwyn Coombs

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Electronic commerce – commonly known as e-commerce – is the buying and selling of products or services over the Internet. It includes the entire online process of developing, marketing, selling, delivering, servicing and paying for products and services. The E-commerce sales phenomenon has grown extraordinarily in recent years. Innovations in electronic funds transfer, supply chain management, marketing and inventory management ...

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Plug-ins that get more out of a Magento e-commerce website

December 12, 2011 | Heddwyn Coombs

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In the world of professional web design, Magento has become the No.1 e-commerce solution. That’s because Magento developers like iWeb know it offers so much functionality and so many features straight ‘out of the box’ – which allows a website design company to offer a faster turnaround to clients. But because Magento is an open source platform produced by a ...

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Website Design Company

December 11, 2011 | Heddwyn Coombs

Website Design Company

Effective e-commerce is all about knowing how to sell on the Net. That means attracting people to your e-commerce site and encouraging them to shop once they get there. There are bespoke web design agencies that offer a combination of both technical and marketing skills. So if you’re unsure how to proceed and maximise the sales potential of e-commerce, a ...

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