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5 tips for better e-commerce business on mobile devices

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With more and more customers browsing your web site from a mobile, delivering a better user experience on these devices is essential. A responsive web site that adjusts to specific smartphone parameters is the technical minimum you should aim for. However, if you want to really get those online tills ringing, you need to take into account some customer behaviour […]

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What a distance, what a conference!

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I recently embarked on a massive 8174km journey into the unknown. Ok, so the journey was by Jet, and the unknown was Magento’s Imagine eCommerce conference in Las Vegas! This is Magento’s annual flagship conference, which was held this year at the Hard Rock Hotel & Casino. Over 2,000 merchants, partners and developers were present, which meant there was a […]

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Important changes to e-commerce regulations that you need to know about

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From Friday 13th June, changes made by the UK government to e-commerce regulations will come into effect. Distance selling regulations are being superseded by the Consumer Contracts Regulations 2013 and this could have a bearing on your e-commerce business. Here are the main points to look out for: Cancellations – A consumer now has the right to cancel an order from […]

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Tips & tricks when using Bootstrap

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We’ve been using Bootstrap on all our Magento and WordPress responsive project for the last couple of years. Before that we used bootstrap to develop our iWeb FTP interface. We’ve been through a lot of pain and learning while using bootstrap so here are a list of things we would tell anyone who is starting to use it. Read the documentation […]

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Smart Design – Embracing Content First

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A few weeks ago I wrote a guest article on eWebDesign discussing our approach to content first website design. Here is a snippet from the article: Content first is by no means a new concept to the design community. It has been around for many years and the central principle continues to provide a reliable approach for website design and […]

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Top 5 things to take from Which Test Won TLE Conference Europe

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On day 2 of Which Test Won: The Live Event 2014 conference there were dozens of takeaways but we thought we’d give you our top 5. 1. Don’t assume anything about your customers You are not your customers – never assume you know what they want or how they wish to browse your website. You may be more technically inclined or understand […]

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Top 10 Optimisation Tools from WhichTestWon Conference

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Our success is reliant on our customers success so we try to do everything possible to ensure they have a profitable website. More recently we’ve been investing in optimisation and A/B testing. We’ve been visiting the Which Test Won website for years and trying their free usability tests so when the opportunity came to visit their London conference we jumped […]

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iWeb’s trip to the Which Test Won – The Live Event 2014 conference

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Last week myself, Dave, Jaz and Rich attended the Which Test Won – The Live Event 2014 conference, held at the America Square Conference Centre in London. We were unique in being a development agency to visit the conference, as generally the audience was made up of merchants looking to improve conversion rates on their websites. I wanted us to […]

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iWeb Solutions Guide on How to Set Up an Ecommerce Website

How to Set Up an Ecommerce Website

Setting up an ecommerce website can be a daunting prospect. There is a great deal of planning and preparation to think about, as well as a hundred other things you need consider as your business enters what is a competitive market. From Initial Set Up and Design & Navigation, through to Website Features and Content, and all the way to […]

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Adaptive Design – the perfect browsing experience for every mobile, every time.

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In the fast-growing mobile e-commerce marketplace, tailoring your web site for specific mobile platforms is essential. Your customers just want to browse your site without worrying about type being too small, the layout becoming jumbled or images or videos taking forever to load. Sites specifically designed for mobiles will take into account screen size, device, browser and OS. However, they […]

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1.9 of Magento Community Edition brings essential new features

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Magento is easily the world’s most popular e-commerce platform – so when a new version is released, it often signals the direction in which e-commerce web design is heading. Here’s a quick overview of what’s new in version 1.9 of Magento Community Edition (CE). Responsive Web Design The default theme in Magento CE 1.9 uses Responsive Web Design principles and […]

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New Paypal credit buys customers more time to pay

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Paypal is one of the most popular methods of making online transactions that simply credits or debits an authorised bank account. But what if your customer is keen to checkout an item but doesn’t immediately have the funds? Until now, the only option was to reach for a third party credit card instead. But now Paypal has introduced its own […]

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